How to Create Life Changing Experiences

Why do we remember specific moments in our life and forget all the rest?

What can we learn from a guy who only had 3 months to live?

And how can a tarantula help us live a more rewarding life?

Dan Heath is the co-author of The Power of Moments: Why Certain Experiences Have Extraordinary Impact as well as some of the most powerful books on human behavior and how it relates to business. Today he’s going to talk about how we can learn how to design the moments that change our lives.

In this interview:

  • Why is it so hard to get some people to stop defecating in public?
  • Can we really create “defining moments”?
  • Pharrel Williams and those naked girls
  • Why do we remember some moments and forget all the rest?
  • How to get out of “groundhog day”

Click here for Dan Heath’s book The Power of Moments: Why Certain Experiences Have Extraordinary Impact.

Click here to learn more about the Heath Brothers.

About Dan Heath – The Power of Moments

Dan Heath The Power of MomentsDan Heath is a Senior Fellow at Duke University’s CASE center, which supports social entrepreneurs. At CASE, he founded the Change Academy, a program designed to boost the impact of social sector leaders.

Dan is the co-author, along with his brother Chip, of three New York Times bestsellers: Decisive, Switch, and Made to Stick. Amazon.com’s editors named Switch one of the Best Nonfiction Books of the Year, and it spent 47 weeks on the New York Times Bestseller list. Made to Stick was named the Best Business Book of the Year and spent 24 months on the BusinessWeek bestseller list. Their books have been translated into over 30 languages.

Previously, Dan worked as a researcher and case writer for Harvard Business School. In 1997, Dan co-founded an innovative publishing company called Thinkwell, which continues to produce a radically reinvented line of college textbooks.

Dan has an MBA from Harvard Business School and a BA from the Plan II Honors Program from the University of Texas at Austin. One proud geeky moment for Dan was his victory in the 2005 New Yorker Cartoon Caption Contest, beating out 13,000 other entrants. He lives in Durham, NC.

Click here for Dan Heath’s book The Power of Moments: Why Certain Experiences Have Extraordinary Impact.

Click here to learn more about the Heath Brothers.

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